AI is becoming a foundational capability in product management and is transforming every role. There are many ways to leverage AI to help discover, define, validate and deliver valuable products to market. AI can help create greater value, improve product validation and discovery efforts and foster effective Product Ownership.
Professional Scrum Product Owner-AI Essentials (PSPO-AI Essentials) is an interactive, hands-on course designed to empower Product Owners, Product Managers, Business Analysts to understand, leverage, and apply Artificial Intelligence (AI) to support their job and teams. This course builds on the Professional Scrum Product Owner™ (PSPO) and Professional Scrum Product Owner™ – Advanced (PSPO-A) courses by exploring the application of AI within the various stances of a Product Owner.
The course also includes a free attempt at the globally recognised Professional Scrum Product Owner-AI Essentials (PSPO-AI Essentials) certification exam. You can download the course datasheet for offline reading.
Course Overview
In this one day* course students engage in discussions and exercises to explore practical uses of AI tools and techniques across each stance of the Product Owner. In addition to the traditional stances, students are introduced to a new stance, focusing on ethics and security, providing essential guidance on adopting AI responsibly and securely within an organisation.
Throughout this course, attendees will gain the skills and confidence to harness AI effectively, ensuring they remain at the forefront of delivering value in an ever-evolving digital landscape. The Product Owner of tomorrow masters AI—this training ensures you are prepared for that future.
* When offered in-person, this course is generally delivered over two consecutive days. When offered as a Live Virtual Class, the course may be broken up into more, shorter days.
Course Learning Outcomes
This course introduces Product Owners and related professionals to the fundamentals of AI and its applications in modern product development. When a student leaves the classroom they will be able to:
- Describe AI and how it supports modern product development
- Explain key concepts in AI, including machine learning, deep learning, generative AI, and agentic AI
- Discuss how AI tools can enhance Product Ownership through real-world use cases
- Demonstrate the use of generative AI tools (e.g., ChatGPT, Synthesia) to support product work
- Move from theory to practice by embedding AI tools into your daily Product Ownership
- Identify ethical and responsible practices when adopting AI tools
- Implement AI-informed behaviors as AI-literate Product Owners in daily work
Who Should Attend This Class?
This course is appropriate for Product Professionals in any industry as they learn how to integrate AI into their jobs. This includes:
- Product Owners
- Business Analysts
- Product Managers
- Agile leaders
- Other related professionals involved in defining new and improving existing products
Course Learning Objectives
Students will learn how to use leading AI tools and write effective AI prompts to generate useful outputs to support their work. Students who attend this course will learn how to leverage AI to help:
- Better understand the market for their products
- Create user personas to help better understand their customers
- Craft a clear product vision
- Accelerate prototyping and testing
- Delegate routine tasks
- Enhance collaboration with team members and stakeholders
- Manage daily routine tasks and more
Professional Scrum Certification
All participants completing the Professional Scrum Product Owner-AI Essentials course receive a password to take the Professional Scrum Product Owner-AI Essentials (PSPO-AI Essentials) assessment. The industry-recognized PSPO-AI Essentials certification requires a minimum passing score of 85%. Class participants of official Scrum.org classes who attempt the PSPO-AI Essentials assessment within 14 days of receiving their free password and do not score at least 85% will be granted a second attempt at no additional cost.
Venue Location
This is a Live Virtual Remote/Online Course. The course is specially designed to run online and includes frequent breaks and an hour for lunch.
The format and structure of the course remain the same and we cover all the same material and topics as if you were attending in person.
Attendees will interact throughout, joining in discussions and taking part in group exercises. Lessons are broken down into short sections followed by a break to allow regular time away from the screen.
Full details on how to participate will be sent to you by email shortly before the class.
Live Virtual Class Requirements:
- Computer with an internet connection, Microphone, Speakers & Webcam.
- Free install of Zoom.
- We can assist you with the set up if required.
- The trainer will be available before the course starts to offer assistance.
About The Trainer
Simon Kneafsey is a Professional Scrum Trainer (PST) with Scrum.org & TheScrumMaster.co.uk. He is on a mission to simplify Scrum for 1 million people. Simon has 25+ years of industry experience and has been using Scrum since 2005. He has already helped 25,000+ people with training. His learning resources at TheScrumMaster.co.uk have helped a further 500,000+ people. He can help you too!
Simon’s courses come highly recommended with 950+ personal LinkedIn recommendations. He is 5-star rated on Trustpilot & Google. His clients include Google, NASA, the United Nations, Amazon, Toyota, Coca-Cola, Microsoft, Roche and many, many more.
You can read more about Simon Kneafsey on LinkedIn, TheScrumMaster.co.uk and you can contact him.
Frequently Asked Questions
Are there still spaces available on this course?
If you can see the ‘Register’ button at the top of the page then there is space available.
How do I take the assessment?
The fee includes up to 2 attempts at the assessment, which is taken online in your own time following the course. Further details are listed above.
What are the course hours?
Courses hours are listed at the top of the page.
Can I attend from my country?
Yes. Everyone is welcome at all of our courses. You can attend from anywhere!
Can I attend on a different date?
Yes. We run courses regularly and you can find all our upcoming dates on our public course page.
Why learn with TheScrumMaster.co.uk?
- We have helped 25,000+ people learn Scrum since 2012.
- We have 950+ LinkedIn recommendations and are 5-star rated on Trustpilot & Google!
- We provide extensive practice assessments to ensure you gain certification.
- We provide an eLearning version of the course for reference and revision.
- Join our Community for ongoing coaching, events & resources.
- Join our Affiliate program and earn free courses.
- Receive regular chances to attend another course at no cost.
How many people will attend?
Our courses are kept small to ensure a premium experience.
How should I prepare for the course?
The only preparation required is to read the Scrum Guide. We provide a range of free additional resources to help you learn more in advance if you wish.
I’m not sure if I have enough experience to take the course. What should I do?
Email us at [email protected] and we will advise you.
Can I claim PMI PDU credits for attending the course?
Yes. You can claim 7 PDU’s for each day of the course.
Do you offer discounts?
We usually offer discounts for group bookings, not for profit organisations and hardship cases. Find out more at our Discounts page.
Can I pay via Credit/Debit card?
Yes. Please click the ‘Register’ button at the top of the page, then select the ‘Register now and pay via Credit Card’ option.
Can I pay via Invoice?
Yes. Please select the ‘Register now and pay later via Invoice’ option when you register. Find our company information and contact us to request a quote or invitation letter.
Do I need to pay VAT?
For Live & Online Courses, VAT is added if you are in the UK. VAT will not be added if you are in the EU or the rest of the world.
For In-Person Courses, VAT is added if the course is taking place in the UK or EU.
Where can I find your course booking policies?
Visit our course policy page.
Where can I find more answers to common questions?
Visit our full FAQ page for more answers to frequently asked questions.
Where can I contact the trainer with further questions?
Email us at [email protected].
Course Feedback
“He’s a phenomenal teacher of Scrum techniques and articulated the Scrum concepts professionally with classic real life examples. Simon has complete mastery about Scrum Framework and proficiently teaches on how it applies in Complex Projects. I think Simon is the best Scrum Trainer out there and I highly recommend him for all your Scrum Training needs”
Praisewin Dinakar. Sr. Staff Software Engineer at Motorola
“I have been lucky enough to attend the Professional Scrum Master presented by Simon. I spent a lot of time searching for, and finding a good course presented by an experienced tutor. Simon lived up to his online profile for professional knowledge and experience and this ensured his course that I attended was both insightful and practical.
Chris Hall. Lead Software Engineer and Scrum Master at Kingfisher IT Services
“If there is one man who knows about Scrum – it is Simon Kneafsey. Buckle up and hold tight as Simon will take you through everything you need to know about Scrum. Engaging, entertaining and drawing on both theory and practice, he is the only man for all your Scrum training needs.”
Davin Mac Ananey. Head of Online / Senior Digital Professional
“How to teach about being a Scrum Master while acting as a great Scrum Master? That’s what Simon did. Experienced, precise with excellent communication skills.”
Josep F. Barranco. Scrum Master at King
“Simon clearly has a mastery of what he teaches and made the course both enjoyable and simple to follow with real-world examples and good use of visuals. Simon has deep knowledge of Scrum and Agile frameworks having previously run leading edge projects prior to becoming a trainer. If you’re serious about Scrum, I recommended you attend one of Simon’s courses.”
Arun Malhotra. Engagement Leader at Pegasystems


















